Bakgrunn og aktiviteter

I use tools from anthropology and cognitive science to make sense of how humans interact with technology in healthcare. At the moment I am intrigued by the role of trust in our relationships with technology.
I am also interested in the epistemic and cognitive foundations of simulation-based education in healthcare (
Much of this work is in collaboration with the municipality of Ålesund, the Centre for Development of Institutional and Home Care Services - Møre og Romsdal, and other partners, like ALV - Møre og Romsdal.

Guiding framework

Naturalistic theories of cultural transmission and the toolkit of the cognitive sciences offer exciting avenues for research on how communities of practice create and use knowledge. In particular, I'm exploring how the framework of distributed cognition can help us understand the orchestration of coupled human-technological systems in health care, and the practices of the experimental life sciences.

This framework pushes cognitive science toward a view of cognition as a property of systems that are larger than isolated individuals. This extends the reach of cognition to encompass a wider cognitive ecology, which includes people’s interactions with each other, as well as their relationships with technology, and other material resources for thinking and action.

I consider rigorous anthropological research to be crucial for the development of cognitive science. One way anthropologists can capture the fine micro-details of multimodal interaction in activity systems, comprised of humans and their technology, is through systematic analysis of digital video (cognitive ethnography). 


My PhD investigated knowledge-making and technological innovation in marine science, by studying how a group of molecular parasitologists designed and developed a novel experimental system to discover tools for managing salmon lice (a persistent threat to salmon farming in Norway). My alma mater is the University of Bergen.

From March 2017 to March 2018, I worked on improving the conditions for local democracy and citizen-participation through novel enabling technologies, in the five municipalities that will constitute the new Ålesund municipal government from 1.1.2020. This work was done in close collaboration with politicians, administrators, and municipal executives.

In 2012, I was as an advisor at the Data Protection Official for Research, at Norwegian Social Science Data Services (NSD). See:

My masters degree from 2011 was on the management and politics of forest conservation through protected areas in post-war Lebanon. I did my first ethnographic fieldwork in Lebanon's Shouf Mountains.

Before entering academia, I trained as a chef's apprentice, and worked in the culinary arts for some years as a professional cook.

Vitenskapelig, faglig og kunstnerisk arbeid

Viser et utvalg av aktivitet. Se alle publikasjoner i databasen


  • Shah, Syed Hammad Hussain; Longva, Bjørnar; Abdelfattah Abdelhameed, Ibrahim; Solberg, Mads; Karlsen, Anniken Th. (2021) Health Data Management for Nursing Practice: An Intelligent, Holographic Mixed-Reality System. HCI International 2021 - Posters.
  • Solberg, Mads. (2021) A Cognitive Ethnography of Knowledge and Material Culture: Cognition, Experiment, and the Science of Salmon Lice. Palgrave Macmillan. 2021. ISBN 9783030725105. Culture, Mind, and Society (CMAS).


  • Kirchhoff, Ralf; Solberg, Mads. (2020) A framework for policy research on governmental trust and AAL-technology: a proposal. ISG's 12th World Conference of Gerontechnology . The International Society for Gerontechnology; Trondheim. 2020-10-06 - 2020-10-09.
  • Solberg, Mads. (2020) Symposia 12 - Conceptualizing trust and AAL-technology: Steps towards a comparative framework. ISG 2020 . International Society of Gerontechnology; Trondheim. 2020-10-09 - 2020-10-09.
  • Solberg, Mads. (2020) WoZ, trust, and situated interactional maintenance in social robotics. Overtrusting Robots - Half-day Workshop, 29th IEEE International Conference on Robot & Human Interactive Communication (Ro-Man 2020) . IEEE Ro-Man 2020; Virtual (Zoom). 2020-09-04 - 2020-09-04.


  • Forberg, Elisabeth; Solberg, Mads. (2019) Kvalitet og relevans i praksisstudier - Tverrprofesjonell in situ simulering med studenter og ansatte. SimMidt 2019 . SimMidt; Levanger. 2019-02-12.
  • Solberg, Mads. (2019) Debriefing as epistemic practice: conversational remembering and distributed metacognition in healthcare simulation. Engaging Skillful Cognitive Systems in Healthcare: Simulation Training and E-consultations . Advanced Cognitive Ethnography Lab (ACE), SDU; Odense. 2019-09-19 - 2019-09-19.
  • Solberg, Mads; Kirchhoff, Ralf. (2019) Robotteknologi og helse – en retrospektiv innholdsanalyse av norske avisartikler fra 2000 til 2018. Helsetjenesteforskningskonferansen 2019 . Nasjonalt nettverk for helsetjenesteforskning; Trondheim. 2019-03-12 - 2019-03-13.


  • Solberg, Mads. (2018) – Må akseptere at ikke alt fungerer på Helsehuset. Åndalsnes Avis [Avis]. 2018-11-15.
  • Solberg, Mads. (2018) Helseinnovasjon. Innovasjonsfestivalen . Innovasjonsfestivalen (Nordveggen AS); Åndalsnes. 2018-11-15 - 2018-11-15.
  • Solberg, Mads. (2018) Helseinnovasjon tema på Innovasjonsfestivalen – Må jobbe sammen for nye løsninger. Romsdals Budstikke [Avis]. 2018-11-16.
  • Solberg, Mads. (2018) Roboter inn i omsorgstjenesten - Pepper krydrer hverdagen. Roboten Pepper er lett å like, men er det robot-omsorg vi virkelig ønsker oss i framtida?. Sunnmørsposten [Avis]. 2018-09-28.
  • Solberg, Mads. (2018) Varme hender eller kaldt stål - skal robotene pleie oss i fremtiden?. NTNU Kveld . NTNU; Ålesund. 2018-09-27 - 2019-09-27.
  • Solberg, Mads. (2018) Varme hender eller kaldt stål - skal robotene pleie oss i fremtiden?. Intervju . NRK Møre og Romsdal; Ålesund. 2018-09-27 - 2019-09-27.
  • Solberg, Mads. (2018) Åpen publisering og røvertidsskrifter - et par ting alle bør vite. Open Access-uka ved Universitetsbiblioteket NTNU. . Universitetsbiblioteket ved NTNU; Ålesund. 2018-10-22.