Mark Vincent Pasquine
Om
Mark Pasquine er instituttleder ved Institutt for internasjonal business i Ålesund og førsteamanuensis i markedsføring. Han har en doktorgrad fra Norges Handelshøyskole (NHH) og en MBA fra Babson College.
Research Interests
Markedsføringsstrategi
Digital markedsføring
Forbrukernes beslutningstaking
Country of Origin
Pris strategi
Publikasjoner
2023
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Pasquine, Mark Vincent;
Glavee-Geo, Richard;
Kachurovska, Olena;
Ariatmaja, I Gusti.
(2023)
The Influence of Involvement and Attribute Importance on Purchase Intentions for Green Products.
Vitenskapelig kapittel
-
Glavee-Geo, Richard;
Ahmed, Sardar Wasi Uddin al;
Tippett, Arron Wilde;
Grimstad, Siv Marina Flø;
Pasquine, Mark Vincent.
(2023)
The Role of Non-profit Organisations (NGOs) in Value Creation: Lessons from the Recycling of Fishing Gear in Norway.
Vitenskapelig kapittel
2022
-
Sun, Mengtao;
Hameed, Ibrahim A.;
Wang, Hao;
Pasquine, Mark.
(2022)
Skip Truncation for Sentiment Analysis of Long Review Information Based on Grammatical Structures.
Lecture Notes on Data Engineering and Communications Technologies
Vitenskapelig artikkel
-
Sun, Mengtao;
Yang, Qiang;
Wang, Hao;
Pasquine, Mark;
Hameed, Ibrahim A..
(2022)
Learning the Morphological and Syntactic Grammars for Named Entity Recognition.
Information
Vitenskapelig artikkel
-
Pasquine, Mark Vincent;
Moen, Øystein;
Glavee-Geo, Richard.
(2022)
Where are you from? The influence of an unfamiliar sub-national region of origin from familiar and unfamiliar countries on quality perceptions and purchase intentions.
International Journal of Export Marketing
Vitenskapelig artikkel
2021
-
Sun, Mengtao;
Hameed, Ibrahim A.;
Wang, Hao;
Pasquine, Mark.
(2021)
Perceiving the Narrative Style for Fake News Detection Using Deep Learning.
Vitenskapelig kapittel
-
Bjørlo, Lena Vatne;
Moen, Øystein;
Pasquine, Mark.
(2021)
The Role of Consumer Autonomy in Developing Sustainable AI: A Conceptual Framework.
Sustainability
Vitenskapelig artikkel
-
Sun, Mengtao;
Wang, Hao;
Pasquine, Mark;
Abdelhameed, Ibrahim Abdelfattah.
(2021)
Machine Translation in Low-Resource Languages by an Adversarial Neural Network.
Applied Sciences
Vitenskapelig artikkel
2020
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Longva, Kjersti Kjos;
Strand, Øivind;
Pasquine, Mark.
(2020)
Entrepreneurship education as an arena for career reflection: the shift of students' career preferences after a business planning course.
Education + Training
Vitenskapelig artikkel
2019
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Strand, Øivind;
Pasquine, Mark;
Schlingloff, André;
Risnes, Håvard;
Hildre, Hans Petter.
(2019)
Entrepreneurial ecosystems and scale-up in rural regions.
LUT Scientific and Expertise Publications Reports
Vitenskapelig artikkel
-
Bogdanovs, Andrejs;
Kainth, Akarsh;
Pasquine, Mark.
(2019)
The influence of syncretic decision-making on purchase intentions: A study of children’s furniture in India.
Vitenskapelig kapittel
2018
-
Nystrand, Bjørn Tore;
Pasquine, Mark.
(2018)
Consumer preferences for cod fillet determined by conjoint analysis : An exploratory study with Norwegian consumers.
Vitenskapelig kapittel
2017
-
Bjørndal, Trond;
Pasquine, Mark;
Nesset, Erik.
(2017)
Does geographical clustering pay? Analysis of the Norwegian salted and dried cod industry.
Vitenskapelig kapittel
2016
-
Bjørndal, Trond;
Pasquine, Mark;
Nesset, Erik.
(2016)
Does geographical clustering pay? Analysis of the Norwegian salted & dried cod industry.
Departement of International Business, NTNU in Ålesund
Forskningsrapport
2015
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Pasquine, Mark;
Glavee-Geo, Richard;
Håvold, Jon Ivar.
(2015)
Local but not: Effects of unfamiliar region of origin on quality perceptions of regional food products.
Vitenskapelig kapittel
2012
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Pasquine, Mark.
(2012)
The Good and the Different: Context effects in more complex choice tasks.
EMAC Annual Conference proceedings
Vitenskapelig artikkel
2008
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Pasquine, Mark.
(2008)
When is it better not to be unique? Moving from extreme alternative to being preferred.
EMAC Annual Conference proceedings
Vitenskapelig artikkel
Tidsskriftspublikasjoner
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Strand, Øivind;
Pasquine, Mark;
Schlingloff, André;
Risnes, Håvard;
Hildre, Hans Petter.
(2019)
Entrepreneurial ecosystems and scale-up in rural regions.
LUT Scientific and Expertise Publications Reports
Vitenskapelig artikkel
-
Longva, Kjersti Kjos;
Strand, Øivind;
Pasquine, Mark.
(2020)
Entrepreneurship education as an arena for career reflection: the shift of students' career preferences after a business planning course.
Education + Training
Vitenskapelig artikkel
-
Bjørlo, Lena Vatne;
Moen, Øystein;
Pasquine, Mark.
(2021)
The Role of Consumer Autonomy in Developing Sustainable AI: A Conceptual Framework.
Sustainability
Vitenskapelig artikkel
-
Sun, Mengtao;
Wang, Hao;
Pasquine, Mark;
Abdelhameed, Ibrahim Abdelfattah.
(2021)
Machine Translation in Low-Resource Languages by an Adversarial Neural Network.
Applied Sciences
Vitenskapelig artikkel
-
Pasquine, Mark.
(2012)
The Good and the Different: Context effects in more complex choice tasks.
EMAC Annual Conference proceedings
Vitenskapelig artikkel
-
Pasquine, Mark.
(2008)
When is it better not to be unique? Moving from extreme alternative to being preferred.
EMAC Annual Conference proceedings
Vitenskapelig artikkel
-
Sun, Mengtao;
Hameed, Ibrahim A.;
Wang, Hao;
Pasquine, Mark.
(2022)
Skip Truncation for Sentiment Analysis of Long Review Information Based on Grammatical Structures.
Lecture Notes on Data Engineering and Communications Technologies
Vitenskapelig artikkel
-
Sun, Mengtao;
Yang, Qiang;
Wang, Hao;
Pasquine, Mark;
Hameed, Ibrahim A..
(2022)
Learning the Morphological and Syntactic Grammars for Named Entity Recognition.
Information
Vitenskapelig artikkel
-
Pasquine, Mark Vincent;
Moen, Øystein;
Glavee-Geo, Richard.
(2022)
Where are you from? The influence of an unfamiliar sub-national region of origin from familiar and unfamiliar countries on quality perceptions and purchase intentions.
International Journal of Export Marketing
Vitenskapelig artikkel
Del av bok/rapport
-
Pasquine, Mark Vincent;
Glavee-Geo, Richard;
Kachurovska, Olena;
Ariatmaja, I Gusti.
(2023)
The Influence of Involvement and Attribute Importance on Purchase Intentions for Green Products.
Vitenskapelig kapittel
-
Sun, Mengtao;
Hameed, Ibrahim A.;
Wang, Hao;
Pasquine, Mark.
(2021)
Perceiving the Narrative Style for Fake News Detection Using Deep Learning.
Vitenskapelig kapittel
-
Bjørndal, Trond;
Pasquine, Mark;
Nesset, Erik.
(2017)
Does geographical clustering pay? Analysis of the Norwegian salted and dried cod industry.
Vitenskapelig kapittel
-
Pasquine, Mark;
Glavee-Geo, Richard;
Håvold, Jon Ivar.
(2015)
Local but not: Effects of unfamiliar region of origin on quality perceptions of regional food products.
Vitenskapelig kapittel
-
Nystrand, Bjørn Tore;
Pasquine, Mark.
(2018)
Consumer preferences for cod fillet determined by conjoint analysis : An exploratory study with Norwegian consumers.
Vitenskapelig kapittel
-
Bogdanovs, Andrejs;
Kainth, Akarsh;
Pasquine, Mark.
(2019)
The influence of syncretic decision-making on purchase intentions: A study of children’s furniture in India.
Vitenskapelig kapittel
-
Glavee-Geo, Richard;
Ahmed, Sardar Wasi Uddin al;
Tippett, Arron Wilde;
Grimstad, Siv Marina Flø;
Pasquine, Mark Vincent.
(2023)
The Role of Non-profit Organisations (NGOs) in Value Creation: Lessons from the Recycling of Fishing Gear in Norway.
Vitenskapelig kapittel
Rapport
-
Bjørndal, Trond;
Pasquine, Mark;
Nesset, Erik.
(2016)
Does geographical clustering pay? Analysis of the Norwegian salted & dried cod industry.
Departement of International Business, NTNU in Ålesund
Forskningsrapport
Undervisning
Emner
Formidling
2025
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IntervjuPasquine, Mark Vincent. (2025) Mange søkere til NTNU i Ålesund: – Tror folk ønsker å forstå hva som skjer i verden.
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IntervjuPasquine, Mark Vincent. (2025) Camilla (31) tjente 200.000 kroner på én måned. Mange er skeptiske til metoden: – Kan ikke skjønne at det er ekte.
2023
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KonferanseposterPasquine, Mark Vincent; Zarkesh, Babak; Abdelhameed, Ibrahim Abdelfattah. (2023) Artificial Intelligence-Based Pricing Discrimination and Customer Loyalty in the Financial Services Sector of an Emerging Market. EIBA
2022
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KonferanseforedragPasquine, Mark; Rice, Paula Maria. (2022) Student active learning through case presentations. ØA-konferansen
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KonferanseforedragPasquine, Mark; Supphellen, Magne; Strand, Øivind. (2022) Learning commericializing of tech innovations: Experiences from a project-based course involving real innovations. ØA-konferansen
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KonferanseforedragPasquine, Mark. (2022) Chosen from the crowd: task complexity and attraction effects. EMAC Annual Conference
2021
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Intervju
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KonferanseposterPasquine, Mark; Glavee-Geo, Richard; Kachurovska, Olena; Ariatmaja, I Gusti Agung. (2021) The influence of eco-labels for recycled products on purchase intentions in developed versus developing countries. EIBA conference
2020
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Intervju
2019
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KonferanseposterPasquine, Mark; Glavee-Geo, Richard; Kachurovska, Olena; Ariatmaja, I Gusti Agung. (2019) Green Buying: Influence of Eco-label Information Availability on Trust and Purchase Intentions for Recycled Fishing Net Products in Developed and Developing Countries. 45th EIBA Conference
2017
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KonferanseforedragNystrand, Bjørn Tore; Pasquine, Mark. (2017) Sjøfryst torskefilet: Forbrukerundersøkelse om fisk generelt og torskefilet spesielt. Fjordkonferansen 2017
2016
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KonferanseforedragPasquine, Mark; Bjørndal, Trond; Nesset, Erik. (2016) Does geographical clustering pay. Analysis of the Norwegian salted and dried cod industry. Midt-Norsk Fiskerikonferanse 2016
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KonferanseforedragNesset, Erik; Bjørndal, Trond; Pasquine, Mark. (2016) Does geographical clustering pay. Analysis of the Norwegian salted and dried cod industry. Fjordkonferansen
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ForedragPasquine, Mark; Glavee-Geo, Richard. (2016) Region of Origin as an Irrelevant Attribute: Influencing Quality Perceptions and Purchase Intentions of Foreign Products. European International Business Academy (EIBA)
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KonferanseposterBogdanovs, A; Kainth, Akarsh; Pasquine, Mark. (2016) The Influence of Joint Spousal Decision Making on Purchase Intentions: A Study of Children’s Furniture in India. European International Business Academy (EIBA)
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KonferanseforedragPasquine, Mark; Nesset, Erik; Bjørndal, Trond. (2016) Verdiskaping og klyngeeffekter av klippfisknæringen i Møre og Romsdal. Midt-Norsk Fiskerikonferanse 7.-8. juni 2016
2014
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Intervju
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KonferanseforedragGlavee-Geo, Richard; Pasquine, Mark; Håvold, Jon Ivar. (2014) Think more of me as your compatriot: effects of unfamiliar region of origin on perceived quality of regional food products. Fjord Conference, Loen 2014
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ForedragPasquine, Mark; Glavee-Geo, Richard. (2014) Region of origin as an irrelevant attribute: improving evaluations and preferences for foreign brands among highly ethnocentric consumers. Johan Arndt Marketing Conference
2012
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Intervju
2010
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Foredrag
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KonferanseforedragPasquine, Mark. (2010) We like you because you are popular: Inferring popularity from social proof. FIBE 2010
2009
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Konferanseforedrag
2007
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ForedragPasquine, Mark. (2007) Maybe It's Better Not To Be Unique: Moving From Avoided Extreme to the Collective Effect. Nordic Academy of Management Conference